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Some were betting on whether the Kansas City Chiefs or the Philadelphia Eagles will take home the Vince Lombardi Trophy on Sunday (spoiler alert: the Chiefs won) — but for beauty, fashion and music lovers, the money was on what Rihanna would sing and wear today at the Super Bowl.
As expected, she wore products from her Fenty Skin and Beauty brands, including the Pro Filt’r Soft Matte Longwear and Powder Foundations, the Invisimatte Instant Setting and Blotting Powder (which even made a cameo during the show) and the new Fenty Icon Velvet Liquid Lipstick. Her dancers also sported pieces from her Savage X Fenty lingerie and loungewear line, such as the Pin Up Low Impact Sports Bra ($65) and the cotton boxers ($23).
“That red stage called for the ultimate Rihanna red lip,” said Priscilla Ono, Fenty Beauty global makeup artist, in a statement. “We wanted her beauty look to celebrate this moment and be a true reflection of her timeless beauty. And to me, there’s nothing more iconic to Rihanna than her soft matte skin and a bold red lip.”
Ono also prepped Rihanna’s skin with Fenty Skin’s Pre-Show Glow Instant Retexturizing 10% AHA Treatment, Hydra Vizor Invisible Moisturizer with SPF 30, Pro Kiss’r Lip-Loving Scrubstick and the Plush Puddin’ Intensive Recovery Lip Mask.
At Thursday’s Apple Music Halftime Show press conference, the entrepreneurial superstar said, “the setlist was the biggest challenge … there are probably about 39 versions of the setlist right now. We’re trying to cram 17 years of work into 13 minutes, and it’s difficult.”
She continued, “it’s going to be a celebration of my catalog in the best way. I think we did a pretty good job at narrowing it down.”
At the press conference, the Barbados-born singer also wore cosmetics from her own Fenty Beauty line (including the Stunna Lip Paint in the bright red Uncensored shade and the Killawatt Freestyle Highlighter in Girl Next Door/Chic Phreak), and she’s expected to sport her brand’s makeup and skin care products during her big game performance.
“The Fenty Highlighter is definitely helping today because I have yet to sleep,” the new mother said at the conference. (The Hollywood Reporter confirmed after the performance that Rihanna is expecting her second child with A$AP Rocky.) “We were working at the venue all last night and kind of just stayed there and ended up in a prep, and then somehow, I’m here at a press conference right now!”
To celebrate her first Super Bowl appearance and comeback show, Rihanna dropped a range of fashion collections and beauty exclusives from her lineup of labels. Fenty Beauty released an exclusive Game Day lineup ($12 to $76) of lip glosses, matte refillable lipsticks, football-shaped makeup sponges, mini gloss bomb keychains, undereye stickers, stadium-ready makeup bags and more.
Fashionable football fans can wear their Riri pride on their sleeves, too. The star teamed with Philadelphia-based brand Mitchell & Ness for a range of Super Bowl merch ($40 to $5,000) that includes graphic T-shirts and sweaters, available at the label’s website, the NFL’s online shop, Pacsun and Fanatics.com. Savage X Fenty also dropped a limited-edition Game Day collection ($33 to $90; $25 to $113 for VIP members) of limited-edition jerseys, hoodies, sweatpants, beanies and more.
Ahead, we’ve rounded up the best Super Bowl beauty and fashion collections to commemorate Rihanna’s highly-anticipated return to the stage, plus the items she and her crew wore during the big game show.
From her Mitchell & Ness collaboration and Savage X Fenty’s viewing party-ready loungwear, to Fenty Beauty’s limited-edition Game Day collection, see and shop some of the top exclusives from her brands below before they sell out after halftime.
the Pin Up Low Impact Sports Bra ($65) and the cotton boxers ($23).
Fenty Beauty Killawatt Freestyle Highlighter
MORE BUYING OPTIONS: Fenty Beauty | Sephora | Ulta
Fenty Beauty
Fenty Beauty Stunna Lip Paint Longwear Lip Color in Uncensored
MORE BUYING OPTIONS: Fenty Beauty | Sephora | Ulta
Fenty Beauty
WinCraft Super Bowl LVII x Rihanna Two-Sided Foam Hand
Mitchell & Ness
Mitchell & Ness x Fenty NFL Super Bowl Coach Jacket
MORE BUYING OPTIONS: NFL Shop | Mitchell & Ness | Pacsun
Pacsun
Savage X Fenty Limited-Edition LVII Cropped Varsity Jersey
MORE BUYING OPTIONS: Savage X Fenty | Fanatics | NFL Shop
Savage X Fenty